App-based platforms use data-driven automated technologies to facilitate a safe, reliable, and efficient experience, at scale, for the entire ecosystem of their users: earners, consumers, communities, and businesses.

App-based platforms are powered by automated technologies that use an underlying data set to match an app-based worker with the consumer. By processing and considering data points such as traffic, location, geographical factors, and other complex market nuances, automated technologies have made it possible to match earners with a trip or delivery in an efficient and reliable manner. This streamlines the user experience for both workers and consumers.